OneRepublic
Interscope doesn't like "outsiders"...
“Hey Jason, jump on a plane to Denver, the band wants to meet you”. That’s how it all began, with a phone call. A mutual friend had arranged a meeting with Ryan Tedder and OneRepublic’s manager David, at Ryan’s house/studio no less.
I designed a site concept in support of OneRepublic’s 2013 album “Native”, as well as a social media campaign, t-shirt designs and other swag items. The plan was to take over the band’s design & digital strategy and help propel their new album, but their record label (Interscope) had other ideas. Oh well, you can’t win every deal that comes along.